Learn from the Experts behind hundreds of successful pattern designers
Your creative future starts here — taught by a senior lecturer and an industry pro who know what it takes to succeed.Â
Enroll in a free course now!
Learn from experience, not just tutorials
I’m Jules McKeown, and with over 20 years of combined experience between myself and my husband Mark — in both teaching and working in the surface pattern industry — I created The Pattern Social to give designers the kind of support and insight I wish I’d had starting out. Whether you're completely new or looking to level up your skills, we’re here to help you grow with confidence, build industry-ready skills, and feel supported every step of the way.
New course available now –Â
One Motif, Endless Patterns
Create more, design smarter — all from one simple shape.
This interactive course will show you how to unlock the full potential of Adobe Illustrator by turning a single motif into dozens of seamless, cohesive patterns.
Whether you’re a beginner or a busy designer, you'll learn how to build stunning collections with less effort and more creativity.
Enroll todayJoin The Pattern Social Community
A creative space to share ideas, ask questions, and grow your pattern design skills together.
Connect with other designers, share your work, and stay inspired as you develop your pattern design practice.
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Explore the Community
New conversations, inspiration, and pattern ideas shared every week.
Our most popular FREE resources
FREE COURSE
Start Your Pattern Design Journey
Curious about pattern design? Our free drawing and painting course is the perfect place to begin. You’ll get access to creative lessons, practical exercises, and inspiring prompts to help you build skills and confidence — no experience needed. It’s the perfect starting point to unlock your creative potential.
FREEÂ CREATIVE CLUB
Join the Creative Club — Your Free Learning Library
Ready to grow your skills? Our Creative Club gives you free access to a growing library of short, easy-to-follow video tutorials made just for surface pattern designers. Whether you’re looking for fresh techniques, creative inspiration, or a quick win, you’ll find something to spark your next idea.Â
Real stories from some of Jules' past students
Jess Hogarth
"Jules is a creative and technically knowledgable designer. She is an enthusiastic tutor who always strives to get the best from her students by nurturing and supporting their artistic development."
Ellie Green
“Jules taught me practical design skills I still use every day. Her clear, creative approach made complex techniques feel simple and fun, helping me build confidence, explore new styles, and develop a unique voice as a designer. She doesn’t just teach — she inspires lasting creative growth.”
Charlotte Daw
“Jules gave me the hands-on and digital skills I needed to become a professional print designer — from drawing and repeats to Photoshop and Illustrator. Her support helped me achieve my dream of designing in New York. I’m now a Senior Print Designer for a major British brand.”
ONLINE COURSES/ DESIGN ADVICE/ WORKSHOPS/ COMMUNITYÂ
Mentoring with Jules
Whether you need guidance on refining your portfolio, technical advice on software, creative direction for your designs, or support bringing your ideas to life, Jules is here to help.Â
Online Courses
You'll love our courses where you'll be encouraged to play with pattern, colour, repeat and composition using traditional hand drawn techniques as well as Adobe Illustrator and Photoshop.
Workshops
Fancy a day of hands-on creativity? Join in on a host of Pattern Play & Colour Joy and unleash your creativity in one of our workshops, designed to inspire and energise.
Coming in 2026.
